Case study: E-commerce Supplements (DE)

Approach

Launch sprint around a seasonal bundle. We cut 10 UGC-style Shorts from a single long demo, produced two thumb concepts per video (clean product vs. benefit overprint), and scheduled SEO chapters + pins.

• 10 Shorts from 1 long demo
• 2x thumbnails per video (A/B)
• Chapters + pin + end-screens

Results (14 days)

• ✔ +31% views vs 30-day baseline
• ✔ +2.0 pp CTR lift
• ✔ 48–72h delivery cadence

* Ranges reflect typical pilots. Results vary by niche and baseline.

Start a similar pilot

What we delivered

• Hook variants (benefit vs. problem)
• Subtle motion light + SFX
• SKU-ready thumb PSD kit

Stack

• Premiere Pro + After Effects
• Canva/PS thumbnails A/B
• YouTube Studio + Sheets KPI